Isuzu News May 2017


Hello and welcome to the latest edition of Truckpower, which is arriving on your screens as everyone here at Isuzu Trucks gets back to business following another action-packed Brisbane Truck Show.

We’d love to be able to take a moment to catch our breath and reflect on the fantastic event – which was an excellent opportunity to show off some of the exciting additions we’ve made to the Ready to Work range – but June is already here and there’s plenty that needs to be done in the lead-up to the new financial year.

The focus at Isuzu, as always, remains on continuing to provide the comprehensive product and service solutions that keep Australian transport businesses moving, an objective that has everyone firing on all cylinders as we push towards the second half of 2017.

This industrious climate is reflected in this issue of Truckpower, with featured stories that celebrate the commitment and hard yards Australian businesses are renowned for.

From a glimpse at the efforts that helped make the Isuzu stand at the 50th anniversary Brisbane Truck Show such a success, to shining a light on the work of Victorian-based company NDN Communications – which put its Isuzu to good use, day in, day out, helping lay the backbone of the National Broadband Network – this edition is almost dripping elbow grease.

We’ll also shine a light on the hard work going on at Isuzu Parts, where the extended range of mirrors and lighting is now helping even more businesses operate safely.

There’s plenty to get through, so we hope you enjoy this latest edition of Australia’s longest-running and most widely read truck customer journal!

A busy Brisbane Truck Show was the tip of the iceberg in terms of activity at IAL in May. Here’s what else has been going on…

IAL announces new CEO

IAL is pleased to announce the appointment of Ms Hiroko Yaguchi as Managing Director and CEO.

Yaguchi-san is moving into IAL’s Managing Director and CEO role from her position as General Manager, International Sales Department Number 4, at Isuzu Motors Limited.

In her most recent role, Yaguchi-san has gained a strong understanding of IAL’s strategic direction and insight into all aspects of the market-leading company’s operations.

IAL’s Director and Chief Operating Officer, Phil Taylor, welcomed Yaguchi-san’s appointment.

“We’re very pleased to have someone of such a high calibre step into the Managing Director and CEO role after unforeseen circumstances saw our previous MD and CEO, Hiroshi Nishizaka move back to Japan,” Mr Taylor said.

“Yaguchi-san is already across the strategies and projects currently in place and she’ll be a very beneficial addition, leading the IAL team as everyone strives to continue to be Australia’s number one selling truck brand.”

Isuzu and Milwaukee partner for fantastic giveaways

In early 2017, IAL announced that it was partnering with US-based power tool manufacturer Milwaukee Tools for one of the biggest giveaways in either company’s history – an Isuzu NLR 45-150 AMT short wheel base Servicepack loaded up with $10,000 worth of heavy duty Milwaukee Power Tools.

The lucky winner of the massive competition was announced in late May, with South Australian tradie Ryan Dolan taking out the unmissable vehicle. This eye-catching workhorse, decked out in Milwaukee red and white, is sure to help Ryan, a concreter, make an impression whenever he rolls onto a job site.

But the goodies didn’t just stop there, Isuzu and Milwaukee backed up the giveaway with another promotion at the Brisbane Truck Show, where each day attendees had the chance to win a $1000 Milwaukee tool kit.

Isuzu also gave away over 40 gift cards as instant prizes every day of the Brisbane Truck Show, with lucky fans able to put their prize towards the impressive range of Isuzu merchandise also available at the show.

IAL National Sales Manager, Les Spaltman, said partnering with Milwaukee provided an excellent opportunity to promote the expanded Ready to Work truck range to both the intended market of tradies, and to a wider audience of tool users who appreciate the high quality and like Isuzu trucks, the tough dependability of the Milwaukee product.

“Milwaukee has a reputation for bringing innovative, heavy duty products to market. At the Brisbane Truck Show we got a clear sense how much our customers appreciate the way both companies put such emphasis on both reliability and innovation,” Mr Spaltman said.

Proud Isuzu owner is $6,000 richer

Pinpoint Electrical business owner Danny Makary and his team at Ryde, NSW, have won Isuzu’s 2016 Truck of the Year Competition.

The company’s Isuzu NLR 200, fitted with custom body, alloy rims and eye-catching livery has taken out the $6,000 cash prize for the 2016 competition.

IAL’s Head of Marketing and Customer Experience, Michael McLean, congratulated Danny and the entire Pinpoint Electrical team on their win.

“The Pinpoint Electrical NLR 200 is an excellent looking truck with a high-quality body that  has been configured for maximum efficiency and finished off with stunning livery. It’s one that I’m sure Danny is very proud to send out to jobs,” Mr McLean said.

“Everyone at Isuzu sends our congratulations to Pinpoint Electrical on their win. We’d also like to encourage other Isuzu owners to nominate their trucks for the 2017 Truck of the Year competition.

“From our shortlist of candidates, we’ll be nominating two entrants each month between now and the end of November, with each receiving a $250 Isuzu merchandise pack of their choice.”

The 14 monthly winners will then go into the running for the grand prize of $6,000 cash for 2017, and the overall winner will be chosen by the Isuzu Trucks judges.

Every Truck of the Year entry also receives an Isuzu mug.

So if you have a special Isuzu truck in your life that you feel deserves its moment in the spotlight, visit, attach a photo (of at least 1MB) and fill out the webform today.

Isuzu Engines get products out in the field

Isuzu’s Engines Department has been making the most of opportunities to get their off-highway engines in front of Australia’s agricultural sector at some of the nation’s foremost rural field days.

Isuzu Engines staff attended AgFest in Carrick, Tasmania, from 4-6 May to showcase their products in front of a crowd of 60,000 attendees.

The event was a chance for Isuzu Engines to display a selection of mechanical fuel injected power units, in various configurations, as well as the locally developed Engine PRO Controller technology that has a range of features aimed at making farmers’ day-to-day lives easier.

Isuzu Engines’ Sales Manager, Rod Best, said the Engine Controller PRO technology offers advanced, remote engine and irrigation pump monitoring and protection – a godsend for customers who need remote access to their engine.

“Modern agricultural business owners know how important it is to have the right product for the right application, and by offering a more sophisticated way to manage their engines and irrigation pumps remotely, the Engine PRO Controller technology is the perfect partner to the robust range of engines we have on offer,” Mr Best said.

After a successful display at AgFest, Isuzu Engines is now making plans for their trip north to exhibit at CRT FarmFest, in Kingsthorpe, Queensland, from 6-8 June.

“When it comes to farming, or any business for that matter, it’s imperative to make sure the customer has the right product for the right application.

“That’s why Isuzu Engines thinks it’s so important to get our knowledgeable staff members out in the field, interacting with our nation’s primary producers and discussing how Isuzu Engines can help take some of the headaches out of what is incredibly stressful work,” Mr Best said.

“We had some incredibly rewarding conversations with AgFest attendees, and we hope we’ll have lots more in-depth discussions with eager crowds at CRT FarmFest.”