ISUZU ENGINES PUMPS UP CROWD AT CRT FARMFEST
Isuzu’s Engines Department has exhibited their comprehensive range of off-highway engine solutions to receptive crowds at CRT FarmFest 2017, in Kingsthorpe, Queensland.
In early June Isuzu Engines staff were on site in the Darling Downs region – the heartland of the sunshine state’s agricultural industry – discussing the latest Isuzu products with 60,000 attendees from Australia and abroad.
Isuzu Engines’ Sales Manager, Rod Best, said the response to the company’s display of mechanical fuel injected power units was extremely enthusiastic.
“The crowds at CRT FarmFest 2017 were incredibly eager to engage with staff at the Isuzu Engines stand and discuss what they were looking for from their pumps and engines,” Mr Best said.
“It was very encouraging to engage with such a well-informed crowd and explain to them how some of the latest Isuzu Engines technology works – and have them be so receptive towards the product range.”
Mr Best said attendees responded particularly well to the locally developed Engine PRO Controller technology.
The Engine PRO Controller technology offers advanced, remote engine and irrigation pump monitoring and protection.
“What we heard from farmers at FarmFest was that this technology would be extremely useful in the day-to-day operation of a property,” Mr Best said.
“Often Australian farmers are managing huge tracts of land, so having remote access to their engine is a godsend.
“At FarmFest we received a lot of feedback that the Engine PRO Controller technology would be an excellent accompaniment to the robust range of engines Isuzu offers.”
Mr Best said the success of Isuzu Engines’ 2017 CRT FarmFest display reinforced how important it is for the brand to continue taking its off-highway engine products out to events like FarmFest, where staff members can engage face-to-face with the products’ end users.
“Everyone at Isuzu Engines considers it crucial to get out in the field, interacting with our customers and hearing their needs,” Mr Best said.
“Discussing how Isuzu Engines can more effectively take the headaches out of what is incredibly stressful work will only help us develop more intuitive and useful products that will better serve Australia’s primary producers.”